New Trend in Puppy ‘Gazumping’ Revealed

Posted By Freelance Writers Date: 24/07 Posted Under: Social Issues

Just as the unscrupulous behaviour of sellers continues in the property market, a relatively buoyant pedigree dog market has reported incidents of would-be owners who have been gazumped on their perfect puppy, according to Petplan, the UK’s leading pet insurance provider who have today issued a set of guidelines to help prevent puppy buyers getting gazumped:

When the right dog is considered the ‘must have’ accessory in certain circles, it is not surprising that potential puppy owners are chasing the same “it” pooch litter. They’re the ones with parents from the right bloodlines. The puppy gazumpers want a dog with a good pedigree and they’re willing to pay more to get one.

According to the Petplan Pet Census, almost a third of puppies have been homed before they are even born and would be dog owners are spending hundreds, if not thousands of pounds and sometimes travelling the length of the country for the perfect puppy; no wonder there’s some stiff competition. Diana Foultier from Oxfordshire knew buying her first dog would be memorable, but she could not have forseen that it would be memorable for the wrong reasons.

“I’d always wanted my own Jack Russell so when changes in my lifestyle finally made this a possibility, I spent plenty of time searching for my perfect puppy. Numerous miles and phone calls later, and on my birthday, I finally found a litter and was given my pick. I spotted Chess and was smitten. I paid a GBP50 deposit and patiently waited until I could fetch her. Two days before, I received a call from the breeder to say that Chess was no longer available but that I could choose another from the litter. Apparently somebody else had simply offered more than the original price I had agreed with the breeder. I was heart-broken I couldn’t believe I’d been puppy gazumped!”

There was a happy ending to Diana’s story, after a further three months of searching, her husband found Chess (Mark II).

Head of Marketing for Petplan, Simon Wheeler, thought he had seen it all until he heard about puppy gazumping.

“Buying a new puppy is a major undertaking both financially and emotionally. For many, a new pet is a new member of the family so when the right one is found, an emotional bond is usually formed straight away. Most breeders understand this bond and wouldn’t dream of disappointing a customer , however to help we have provided advice to help avoid gazumping taking place at all.”


Alternatively, to avoid being ‘gazumped’ on a puppy, would-be dog owners could always do their ’shopping’ at any of more than 100 UK rescue centres via DogsBlog.com, UK dog adoption website.

Further, the month of August is National Dog Adoption Month in the UK. There has never been a better time to consider adopting a dog. The dog of your dreams IS in a dog adoption shelter somewhere, right now!

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Thursday, July 24th, 2008 at 4:39 am and is filed under Social Issues. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One comment...What do you think?

  1. Posted by emm 26th July, 2008 at 3:58 pm

    well I think you should have a list of 7X number of expected pups in the litter, people who realy want pups and would be suitabole owners, before you start thinking of breeding, that way you can reduce they likleyhood of their not being enough homes for them

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